It’s more than a logo. To learn more about coffee branding, NCA members can access the on-demand webinar, “Getting Started in Coffee Branding.” By Michael Wilson, Creative Director, Made Visible Studio Branding is not some sort of black magic. Rather, it is a methodic process by which an organization defines what makes them unique and […]
Spencer Turer (Coffee Analysts), Julie O’Brien (The Coffee Trust), and Monica Walker (Walker Coffee Trading) enjoying a cupping session led by Blue Donkey Coffee at the NCA 2019 Convention in Atlanta Pt. 1: The Crema the Crop Leaders, experts, and entrepreneurs from across the coffee industry came together for the 2019 NCA Annual Convention in […]
Blue Donkey will host a specialty coffee cupping session at the 2019 National Coffee Association Convention in Atlanta, March 7-9 Atlanta Coffee Shop is Making Waves with National Coffee Leaders As Atlanta grows, so does the city’s specialty coffee scene – and one of the hometown favorites is about to make a big splash with […]
Study after study has found that coffee has a host of potential health benefits. Yet there’s still a lot of confusion among consumers and in the media. Surprisingly, 69% of Americans report that they have not even heard of any studies related to coffee and disease prevention, according to recent NCA market research. And despite the […]
Coffee may lower the risk of several types of cancer, according to recent studies reviewed by researchers at the American Cancer Society. The following excerpt was originally posted at the American Cancer Society. AICR has named February Cancer Month. Learn more. To learn more about science, coffee, and why the research matters, join the experts […]
Does coffee make you lose weight? Can it cure a hangover? Does it make you poop? Millions of Americans drink coffee every day, but it remains one of the most misunderstood beverages on the planet. The editors at Thrillist took a look at the facts behind a few widely-held coffee myths and misconceptions, according to […]
New research on coffee and climate change indicates an urgent situation for crops at origin Behind the headlines on the future of coffee, according to science – and how you can get involved. By William (Bill) Murray, NCA CEO & President Connect on LinkedIn Complete with the typical clickbait-style headline, a recent article intoned that […]
Exploring TRUE coffee descriptions: Trustworthy, Realistic, Understandable, Enticing A Shared Industry Vocabulary to Keep Us On the Same Page Learn more about coffee quality: Join Blue Donkey Coffee for a specialty coffee cupping at the 2019 NCA Convention in Atlanta, March 7-9 Part I: How To Communicate TRUE Coffee Quality The following article was originally published as the […]
New research suggests that coffee’s potential health benefits are about more than caffeine. via ScienceDaily Rutgers scientists have found a compound in coffee that may team up with caffeine to fight Parkinson’s disease and Lewy body dementia — two progressive and currently incurable diseases associated with brain degeneration. The discovery, recently published in the Proceedings […]
Daiane Vital embracing her mother Vanilda de Souza Vital, south of Minal Geraris Brazil. Photo: Danielle Sereio “The industry must do a better job at telling coffee’s history, beyond those who carried the bean throughout different parts of the world…” – Phyllis Johnson, BD Imports, NCA Board Member In the most recent issue, Roast Magazine […]
